Ad Program
Cumberland Valley Ice Hockey
Ad Program Policy 2010-2011
PLEASE READ BEFORE SELLING ADS:
Following are the materials needed for you to begin the solicitation of ads for the 2010–
2011 CV Hockey Season Ad Program. The selling of ads is not a mandatory activity.
However, it is an excellent way for you to reduce your costs for the season. Due to
increasing costs of program production, players will receive 75% dollar credit for all ads
submitted. The remaining 25% will be used to pay for the production of the program.

The program will be printed and available for distribution by October 31!  Therefore, all ads
must be received and paid for by September 15th for the player to receive credit.

Please read the Rules and Requirements for the Ad Program on the next page. Also, is the
list of the players and the ads they sold last year, the Advertiser Introductory Letter and
receipts for your cash customers are on the following pages.

IMPORTANT: To avoid confusion, any FAMILY who sold ads last year, has the first right to
solicit those advertisers again. This avoids several players competing for the same ads.  
Refer to the list of the ads sold last year and the family that sold the ad before beginning
your soliciting.

PLEASE NOTE: If any player violates this solicitation policy, they will forfeit the credit for the
ad, and the full credit will go to the player that sold the ad last year.

All ads must be submitted, along with the advertiser's payment no later than September 15,
2010 to:


Cumberland Valley Ice Hockey
c/o  Nicole Schuck
1320 Abington Way
Mechanicsburg, PA 17050
717-599-6639
Nms110670@verizon.net



All ads must be clean, clear artwork, preferably “camera ready” artwork. The Program will
be printed directly from the submitted ads, so the better the quality of the artwork, the better
the ad will look in the Program.  All ads are printed in black and white in 8 1/2 x 11 portrait
format.

If you have any questions, please call Nicole Schuck at 599-6639 or e-mail at
nms110670@verizon.net